@highsnobiety Behind the Logo: Everything You Need to Know About the @Nike Swoosh

Source: Highsnobiety

"Affectionately referred to as the Nike tick, Nike check, and other nicknames, the Swoosh was created by student and freelance designer Carolyn Davidson, who was paid a mere $35 at the time. Today, Nike is the world’s leading manufacturer of sports equipment, footwear and apparel, sponsoring many of the world’s top athletes like LeBron James and Cristiano Ronaldo."